Internet Marketing / 60 posts found

Dan Pink on the State of Free Agent Nation in 2015 (And Beyond)

by Rick Marrufo
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In 1997, a young man quit his job to become a writer. In January 1998, an article he wrote entitled “Free Agent Nation” appeared in a young magazine called Fast Company, and a career was launched. That article proved viable demand and led to a book deal. The interesting intersection here is that another young man who had quit his job to become a writer was featured in the book version of Free Agent Nation, and that young man was Brian Clark. Oh yeah … the first guy’s name is Daniel Pink. He’s written five provocative books, including three long-running […]

5 Ways to Write More, Faster, and with Less Stress

by Rick Marrufo
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This week on Hit Publish, host Amy Harrison is talking momentum and productivity tricks. If you’ve ever found that things get in the way of your flow when you write and wish you could get more out of your writing time, this episode is for you. On a previous show, Amy looked at how you could create content consistently, even when life gets in the way. Well, since then, a listener wrote a Dear Amy letter and asked about how to make actual writing time more productive. Amy has struggled more than once to stay focused when she has a […]

The Real Value of Creating Value

by Rick Marrufo
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Today’s guest on Hack the Entrepreneur is the co-founder and CEO of GroundMetrics, a unique technology startup in oil and gas exploration. He began his career in business management and was a strategic marketing consultant. He then co-founded and ran CarCode Corporation, which was acquired by a major toll road management company in 2009. In 2012, he won the Gold Award at the World’s Best Technology Competition, and the San Diego Venture Group’s Business Plan and Quick Pitch Competition awarded him second place. Now, let’s hack … George Eiskamp. In this 28-minute episode, Hack the Entrepreneur host Jon Nastor and […]

3 Resources to Help You Create Remarkable Visual Content

by Rick Marrufo
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As someone who made an intentional decision to have a career working with words, talking to you about the importance of visual content makes me feel a little weird. But I have to tell you, when I’ve been scrolling through my Twitter timeline lately, it’s the updates with intriguing visuals that catch my eye. They’re the ones I read, and the links I click. In the current digital marketing landscape, the strategic use of visual content — whether it accompanies text or stands alone — is a smart move as you strive to produce the best experience for your audience. […]

Why Don’t Some Online Courses Sell?

by Rick Marrufo
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Online courses are a great way to build a business. They’re also a great way to get better-qualified clients, or build an additional revenue stream by providing an alternative to your services. But sometimes, things don’t go as planned. Your course isn’t selling as much as you’d like, or worse, it’s not selling at all. There’s a methodical analysis you can perform to see if you can spot the problem. Of course, this is the same analysis you should perform before you create a course. In this episode of Unemployable with Brian Clark, Brian discusses: How to be absolutely sure […]